Check out the latest Knowledge posts from AGM Leaders:

How Social Media is Shaping the Music Charts

by Garry James, Director, Media

Measuring the Impact of Awareness Media on Performance Tactics

by Dennis Hutchens, SVP, Media


In a hurry? Here's our pick of the top news items of the week.

  • When cost is factored in, radio drives 48% of US adults to purchase, ahead of TV (44%), social media (38%), and video (26%). (Audacy)

  • Google introduced "Perspectives" in its search feed tab, which shows exclusively long- and short-form videos, images and written posts that people have shared on discussion boards. (The Verge)

  • Meta launched a direct challenge to Twitter with Threads, garnering 70M users in the 24 hours following its release. (CNBC)

  • Google updated its privacy policy over the weekend, explicitly saying the company reserves the right to scrape just about everything you post online to build its AI tools. (Gizmodo)


  • Most consumers globally prefer to access news via social media, search, or mobile aggregators, with only 22% preferring to start their news journeys with a website or app. (Reuters)

  • Britons will soon spend more on streaming than TV, with UK households forecast to spend £4.2B on Netflix and other services by 2025, overtaking TV packages. (Guardian)


  • TikTok is launching the “TikTok Creative Challenge,” a new monetization feature that lets creators submit video ads to brand challenges and receive money based on performance. (Tech Crunch)

  • YouTube is testing an online game offering that could let users play games via the YouTube website on desktop or the YouTube app via iOS and Android devices. (Tech Crunch)

  • Netflix switched its viewership metric from “hours viewed” to “views," the number of hours viewed divided by the total run time of the film or episode. (Screen Daily)

  • Instagram will now send a notice to teens after they block someone, encouraging them to let their parents “supervise” their account. (AP)

  • The entertainment and media sector in the UK is expected to produce £100B of revenue by 2027, though rate of growth is expected to fluctuate year-to-year. (Digital TV Europe)

  • About 80% of Google’s video-ad placements on third-party sites violated promised standards that the ads it places will run on high-quality sites. (WSJ)


  • Roku and CBS Sports have inked a deal to become the exclusive US media partners for Formula E, the motorsport series featuring electric racing cars. (THR)

  • Despite playing in only a single territory, Chinese mystery drama “Lost in the Stars” was the top-grossing film on the planet from June 22nd-25th, making a total of $98.3M. (Variety)

  • Succession and Abbott Elementary were the top winners at the 2023 Dorian TV Awards, taking best TV drama and comedy respectively. (THR)

  • Warner Bros. Discovery Inc. is planning to add live programming from CNN to Max later this year, betting that news can help attract subscribers. (Bloomberg)

  • The Philippines is threatening to join Vietnam in banning Warner Bros.’ "Barbie" movie over a scene in the film that depicts a politically sensitive map of Southeast Asia. (THR)

  • Instagram will now allow users up to three collaborators on any feed or Reels post. (Social Media Today)

_Tech_ _&_ AI

  • Zoom launched a new AI feature that improves video quality using a set of three cameras that focus in on the faces of people in a conference room. (Fast Company)

  • Meta Quest users can subscribe to a new service, Meta Quest+, that gives them access to the top two titles every month for $7.99/mo or $59.99/yr. (Tech Crunch)

  • US Congress set limits on staff ChatGPT use, mandating that offices are only authorized to use the paid ChatGPT Plus. (Axios)

  • OpenAI CEO Sam Altman privately told some developers the company wants to turn ChatGPT into a “supersmart personal assistant for work.” (The Information)

  • ChatGPT traffic dropped for the first time, down 9.7% globally and 10.3% in the US from May to June. (Mashable)

Location-based _entertainment_

  • Merlin Entertainment partnered with Coca-Cola to install reverse vending machines in its theme parks, promoting sustainability and encouraging recycling. (Blooloop)

  • Director Darren Aronofsky will premiere the first immersive production made for MSG Sphere. (THR)

  • The UK's Vue Cinemas are offering a free popcorn or a limited edition Barbie Tango Ice Blast to anyone named Ken. (Time Out)

  • Burlesque revivalist Dita Von Teese will perform a Las Vegas residency on the Strip at Horseshoe Las Vegas. (

  • MSG Sphere in Las Vegas showed off its exterior display for 4th of July with a massive firework light show. (ABC)

  • Wisconsin was ranked the top US state for festivals, followed by Nevada, Georgia, and Mississippi. (APR)

Test version to use with Marketo etc.
Paste using Outlook on Web Browser ONLY - not compatible with Outlook's desktop app.