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TL;DR

In a hurry? Here's our pick of the top news items of the week.

  • NVIDIA announced a multi-year strategic partnership with Meta focused on building hyperscale data centers optimized for AI training and inference. (Investor)

  • Phil Collins, Pink and Shakira are among recently nominated for the Rock & Roll Hall of Fame. (BBC)

  • TikTok and MLB expanded their multi-year partnership to deepen fan and athlete engagement, including more exclusive content and creator access. (TikTok News)

Interesting campaigns / creative

  • Foster’s “Love You Cans” launched beer cans printed with cheeky nicknames to spark reconnections through “banter” and gifting. (The Australian)

  • Coach Spring 2026 “Explore Your Story” spotlights long-form storytelling (and even “readable” book charms on Tabby bags) led by a global Gen Z–leaning cast. (People)

Audiences

  • New VAB and TVision data found premium video outperformed YouTube across key CTV metrics, including co-viewing and sustained attention. (PPC Land)

  • ESPN said its Digital and Social reach hit a record 517M global unique users per month in Q1, up 32% year over the year. (ESPN)

  • NBC said the Team USA vs. Canada men’s hockey gold medal game at the Milan Cortina Olympics averaged 26M live viewers across NBC and Peacock, with a peak near 35M across North America during overtime. (AP)

Platforms

  • YouTube is upgrading Premium Lite by adding background play and offline downloads for most non-music videos, rolling out across Premium Lite markets. (The Verge)

  • Amazon Ads launched Creative Agent, a chatbot-style tool inside Creative Studio that helps advertisers generate and produce ads end to end using prompts, now expanding beyond the US into more markets. (Tech Radar)

  • Instagram is adding a new teen safety feature that notifies parents if a teen repeatedly searches for suicide or self harm related terms, starting next week in the US, UK, Australia and Canada. (The Verge)

Content

  • Netflix released the first teaser for its limited series adaptation of Pride and Prejudice, confirming a Fall 2026 release and spotlighting Emma Corrin as Elizabeth Bennet and Jack Lowden as Mr. Darcy. (Entertainment Weekly)

  • CBS confirmed Marshals, the Yellowstone spin-off starring Luke Grimes as Kayce Dutton, premiering March 1, with weekly episodes and Paramount+. (Entertainment Weekly)

  • Apple TV+ set Monarch: Legacy of Monsters Season 2 premiered February 27, with Apple releasing a new trailer ahead of the launch. (Apple TV)

Tech & AI

  • Adobe confirmed it is partnering with OpenAI on a pilot to test how advertising could be integrated into ChatGPT, with support from WPP. (Adobe)

  • Samsung unveiled its Galaxy S26 lineup with a major push around built in AI features designed to be simpler to use day to day, including Gemini powered actions across apps. (The Wall Street Journal)

  • Kana, a new AI marketing startup founded by former Rapt and Krux leaders, raised $15M to build customizable, agent-based tools for marketers. (Tech Crunch)

Location-based entertainment

  • Artist JR plans to transform Paris’ Pont Neuf into a walk-through immersive “cavern” installation in June, with sound by Thomas Bangalter and AR developed with Snap. (AP)

  • Newcastle Art Gallery unveiled a major $48M expansion and opened with a blockbuster show, signaling continued investment in large-scale, destination cultural experiences. (The Guardian)

  • The Golden Girls Kitchen pop-up exhibition opened in Atlanta with recreated sets and timed-entry dining, continuing the trend of IP-driven, ticketed experiential touring formats. (Axios)

Travel & hospitality

  • Virgin Atlantic said it is on track to poach tens of thousands of British Airways frequent flyers through its “Save Your Tiers” status match push. (Financial Times)

  • H World, one of China’s biggest hotel groups, is accelerating franchising and targeting 20K hotels by 2030, positioning itself as the “Marriott of China.” (Financial Times)

  • IHG signed four new UK hotel agreements (including upcoming Garner openings), continuing its push to expand midscale and lifestyle flags across the UK. (Hotels Magazine)

Gaming

  • ByteDance is in talks to sell mobile game studio Moonton for more than $7.5B, according to sources cited by Reuters, signaling another major consolidation move in mobile gaming. (The Straits Times)

  • Steam Next Fest February 2026 is running Feb 23 to March 2, giving publishers and indies a major discovery and wishlist spike window through playable demos and livestreams. (Steam)

  • The UK Advertising Standards Authority banned a "Call of Duty: Black Ops 7" ad, saying it trivialized sexual violence. (Game Spot)

Mental health

  • How to spot burnout, reduce it and build healthier workloads. (WHO)

  • Why sleep affects mood, focus, and anxiety, and what “good sleep hygiene” looks like. (CDC)

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