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AGPT Innovators

• Tasked with updating membership rosters for four regional film critics’ associations, Field team member Scotti Morris confronted the complexity of reconciling hundreds of records spread across inconsistent spreadsheets, each with different formats, overlapping entries, and varying status conventions. Manually standardizing these datasets would have required several hours of tedious work and carried a high risk of errors or omissions.

  By leveraging AGPT, Scotti streamlined this process into a structured, automated workflow. She uploaded all four rosters and the tool normalized formatting, merged entries, deduplicated overlapping records, and applied association-specific membership rules. It also surfaced key changes, such as removals, new members, and address updates, without requiring line-by-line review. The result was a single, consolidated membership grid, accurate and cleanly organized for immediate distribution.

  Scotti’s approach turned what would otherwise have been a painstaking data management exercise into an efficient, AI-driven solution. The outcome was not just time saved, but the creation of a reliable master record of membership across all four associations.

  We're always on the hunt for more AGPT Innovators! If you or a team member have used AlliedGPT in an inventive way to improve a process, solve a problem, increase productivity, or create something amazing, please let us know.

TL;DR

• Anthropic’s Claude AI chatbot can now remember the details of previous conversations without prompting. (The Verge)

• Paramount is reportedly looking to acquire Warner Bros. Discovery, including its pending legacy networks business. (WSJ)

• "Grand Theft Auto V" is the best-selling PlayStation game of all time in the US, across all generations. (gamesindustry.biz)

• YouTube’s first-ever NFL opening night broadcast set a record for most concurrent viewers of a live stream on YouTube, drawing a global audience of over 17M. (YouTube)

Agency updates

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  Our Field Marketing and Creative teams launched a spine-tingling campaign for “The Conjuring: Last Rites,” activating across major horror touchpoints nationwide. The rollout features immersive confessional booths at top horror conventions, viral AR TikTok filters, and influencer-hosted screenings that have gripped genre fans coast to coast. The campaign supports the film’s blockbuster debut, marking Warner Bros.’ record-breaking eighth consecutive #1 opening and $3.8B in global box office to date.

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  Our US Gaming team launched a dynamic partnership between PUBG MOBILE and Lotus Cars, introducing the iconic Lotus Emira and Emeya to the battlegrounds. The campaign features an in-game Motor Cruise event, exclusive accessories, custom key visuals and video assets, and social promotion across both brands. Currently live, the activation lets players gear up and ride in style with two of Lotus’s most powerful vehicles.

Interesting campaigns / creative

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  Lime seized on London’s Tube strike chaos with its “Good Service on All Limes” campaign, turning increased commuter demand into a clever brand moment by punning on transport alerts and spotlighting its e-bikes and scooters as reliable alternatives. (Famous Campaigns)

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  World unveiled “BotBoard,” a synchronized three-robot billboard that turns public space into a striking call for online human verification, promoting World ID as a playful but urgent solution to the rising threat of bots in the digital age. (Ads of the World)

Audiences

• 53% of US consumers say they do not have confidence in the results of AI-informed searches, and 61% wish there was an option to toggle AI summaries off. (Marketing Dive)

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  Social media accounts for 27% of gaming-related media time among global users, followed by streaming video with 25%. (Emarketer)

• Globally, 28% of adults report being online “almost constantly,” while only 9% remain completely offline. (Emarketer)

Platforms

• After a two-year pilot, YouTube’s multi-language audio feature for dubbing videos rolled out to all creators. (Tech Crunch)

• TikTok reached a new usage milestone in Europe, with 200M Europeans logging into the app each month. (TikTok)

• Snapchat launched a new online safety education program that teaches young users how to protect themselves from the dangers of online interaction. (Social Media Today)

Content

• Crunchyroll and Sony Pictures’ “Demon Slayer: Kimetsu no Yaiba Infinity Castle” is expected to top the box office after generating $11.4M during early screenings. (Deadline)

• Netflix’s smash hit “The Hunting Wives” has been renewed for an eight-episode second season. (Variety)

• Netflix’s “Wednesday” S2 topped weekly streaming charts, generating 28.2M views. (Media Play News)

Tech & AI

• Apple announced its new AirPods Pro 3 will come with live language translation, powered by Apple Intelligence, for in-person communications. (Skift)

• After being limited to English for six months, Google’s AI Mode added five new languages including Hindi, Japanese, and Korean. (Tech Crunch)

• Gmail is launching an AI-powered Purchases tab, where you’ll only see emails related to your purchases including order confirmations and shipping estimates. (The Verge)

Location-based entertainment

• Dollywood announced their new Run Dollywood event, a series of races through the iconic park, which will launch in 2026. (Attractions Magazine)

• Tickets to Ariana Grande‘s North American leg of The Eternal Sunshine tour sold out in minutes, with more than 1M people in line. (THR)

• FIFA received more than 1.5M applications for tickets to the 2026 World Cup from fans during the presale draw. (Ticketing Business)

Travel & hospitality

• The number of Canadians returning from the US dropped an average of 30% in August from last year, marking the eighth consecutive month of declines. (Skift)

• In celebration of 60 years of sailing to the Mexican Riviera, Princess Cruises announced 13 new shore excursions in Mexico. (Travel Pulse)

• Nearly 20% of international travelers say they are reconsidering future trips to the US due to civil unrest. (Travel Pulse)

Gaming

• Roblox is launching a TikTok-like short-form video feed for sharing gameplay moments, along with new AI tools to boost creation. (Tech Crunch)

• Sony launched the PlayStation Family App, which lets parents control their child’s gaming experience from their mobile device. (gamesindustry.biz)

• Nintendo confirmed the title of the Mario sequel, “The Super Mario Galaxy Movie,” and released a teaser trailer. (The Verge)

Mental health

• Having a bad day? Try a gratitude walk.

• When life feels overwhelming, this therapeutic hack can guide your thoughts back to safety in seconds.