Help me, AlliedGPT

AlliedGPT is customized with AGM-specific prompts to maximize efficiency and relevance. Here are some prompts to try this week:

  • Building a talent list or media target sheet? Give AGPT your goals and have it suggest categories or sorting criteria to speed up the process.

  • Draft a headline or subject line and ask AGPT to generate 5 alternatives optimized for click-through or engagement.

  • Share a brand's tone of voice and have AGPT rewrite messaging to match, whether it’s playful, premium, bold, or buttoned-up.

TL;DR

In a hurry? Here's our pick of the top news items of the week.

  • ABC suspended “Jimmy Kimmel Live!” indefinitely, elevating existing concerns within the media industry regarding censorship and free speech. (THR)

  • OpenAI is releasing a new version of GPT-5 to its AI coding agent, Codex, that performs better on agentic coding benchmarks. (Tech Crunch)

  • ESPN’s new streaming app and Fox One collectively signed up 1M new subscribers in the first 10 days after their respective launches. (The Verge)

Interesting campaigns / creative

  • Audi reimagined auto advertising with “Engine Symphony,” an OOH campaign that turns the sounds of its RS engines into classical sheet music. (The Drum)

  • Ecover turned the age-old domestic drama of dishwasher loading into a playful sustainability push with “Tetris: Fully Loaded,” a retro-inspired game that taps into the quirky challenge of stacking dishes right. (Marketing Beat)

Audiences

  • 87% of US adults read AI summaries in search results, but only 41% click on a source link afterward. (EMarketer)

  • Cable accounted for 22.5% of all TV viewing in the US in August, up from 22.2% in July and likely due to the start of football season. (THR)

  • 60% of US “sports superfans” use dedicated sports streaming platforms. (Media Play News)

Platforms

  • YouTube is bringing a custom version of Google’s Veo 3 to Shorts, along with a new remixing tool and an AI-editing feature. (Tech Crunch)

  • Snapchat users took 930T selfies last year, more than 2x the amount of selfies from all iPhone users. (Social Media Today)

  • Threads is expanding its DM controls so that anybody in the app will be able to send anyone else a message. (Social Media Today)

Content

  • Universal Pictures’ “Him” is set to top the weekend box office with $19.5M in projected ticket sales. (Media Play News)

  • The Chiefs-Eagles NFL game on Sept. 14 generated a record 128M viewers across all Fox platforms. (Media Play News)

  • Prime Video is launching new augmented reality and data-enhanced live sports coverage across its NFL and Champions League soccer coverage. (Media Play News)

Tech & AI

  • Google is rolling out Gemini in Chrome to all Mac and Windows desktop users in the US. (Tech Crunch)

  • Luma AI is partnering with Adobe to release its new Ray3 video generation model, aiming to rival other models like Google's Veo. (THR)

  • Google is is now letting users share their Gemini Gems — custom AI assistants and experts designed for specific tasks. (Tech Crunch)

  • Amazon is introducing an always-on AI agent, Seller Assistant, that will help sellers on its platform run their businesses. (Tech Crunch)

Location-based entertainment

  • Dollywood announced it's opening the world’s first indoor family hybrid coaster and whitewater river raft ride. (T&L)

  • Sesame Place San Diego announced it will transition from year-round to a seasonal schedule, set to open back up to the public in spring 2026. (Blooloop)

  • Family entertainment brand Chuck E. Cheese is expanding to the UK through a new multi-venue agreement. (Blooloop)

  • The largest F1 Arcade location in the US is set to open next month in Las Vegas, combining the thrill of Formula 1 racing with world-class food and drink. (Blooloop)

Travel & hospitality

  • American Express Travel launched its first dedicated travel mobile app, bringing together hotel and flight booking capabilities with other perks and tools. (Skift)

  • A new report from Skift revealed that the global cruise market generated $71B in revenue in 2024 and is expected to reach $78B in 2026. (Skift)

  • Seibu Prince, one of Japan’s leading hospitality operators, announced it will acquire Ace Group International in a $90M deal. (Hotel Dive)

Gaming

  • Epic Games announced it will allow creators in Fortnite to sell digital durable and consumable items they build for their games. (gamesindustry.biz)

  • A new report from MTM reveals that 90% of global PC and console gamers have played a remaster or remake in the last 12 months. (gamesindustry.biz)

  • TV adaptations of video games drive an average player growth of almost 140%, according to new research by Ampere Analysis. (gamesindustry.biz)

Mental health

If your team has a significant accomplishment, campaign, or initiative to share in an upcoming AGM Knowledge issue: Click here and fill in the form to make that magic happen.

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