AI-Powered Storytelling in Action: A Brand Spot by AGM Labs

What happens when a full campaign is concepted, written, visualized, and voiced in a single day? AGM Labs put its AI production model to the test—on ourselves. The result: a 30-second brand film for Allied Global Marketing that’s fast, flexible, and cinematic. More than a stunt, the project proves how AI can sharpen brand storytelling while maintaining creative control, responsibility, and style. By blending narrative tone with modular, mood-driven visuals, this experiment showcases how culture, technology, and results converge into a new kind of marketing innovation. Watch the spot and read about the full process here.

Help me, AlliedGPT

AlliedGPT is customized with AGM-specific prompts to maximize efficiency and relevance. Here are some prompts to try this week:

Building a talent list or media target sheet? Give AGPT your goals and have it suggest categories or sorting criteria to speed up the process.
Draft a headline or subject line and ask AGPT to generate 5 alternatives optimized for click-through or engagement.
Share a brand's tone of voice and have AGPT rewrite messaging to match, whether it’s playful, premium, bold, or buttoned-up.

TL;DR

In a hurry? Here's our pick of the top news items of the week.

Agency updates

Interesting campaigns / creative

Ecover turned the age-old domestic drama of dishwasher loading into a playful sustainability push with “Tetris: Fully Loaded,” a retro-inspired game that taps into the quirky challenge of stacking dishes right. (Marketing Beat)
Audi reimagined auto advertising with “Engine Symphony,” an OOH campaign that turns the sounds of its RS engines into classical sheet music. (The Drum)

Audiences

87% of US adults read AI summaries in search results, but only 41% click on a source link after reading a summary. (EMarketer)
Cable accounted for 22.5% of all TV viewing in the US in August, up from 22.2% in July and likely due to the start of football season. (THR)
60% of US “sports superfans” use dedicated sports streaming platforms. (Media Play News)

Platforms

Content

Tech & AI

Location-based entertainment

Travel & hospitality

Gaming

Mental health

Grab that book you’ve been meaning to start. Your brain (and maybe your lifespan) will thank you for it.
Ready to lock in? Here are 5 mental health habits to get you through the -ber months.

If your team has a significant accomplishment, campaign, or initiative to share in an upcoming AGM Knowledge issue: Click here and fill in the form to make that magic happen.