Sale ads are the best drivers of awareness and purchase for digital shoppers in the US. (Insider)

61% of NFL fans 18-29 agree “watching sports via streaming is so much better than watching on live TV," compared to 33% of NFL fans 30+. (YouGov)

Netflix is the most frequently canceled streaming service among American adults, followed by Hulu. (Yahoo)

Google Chrome will push ahead with "Enhanced Ad Privacy," allowing brands to serve targeted ads based on users' browser history. (The Register)

Disney has accelerated the timeline to buy all of Hulu, and the sale process will now begin September 30th. (Bloomberg)

Instead of having ads scattered throughout the YouTube video you’re watching, the platform is experimenting with longer chunks of ads that appear in the middle of content. (The Verge)

Google is putting short videos on Play Store to help with app discovery. (Tech Crunch)

Tubi surpassed 74M monthly active users, up from 64M in February, and reported 4B streaming hours for the first half of this year. (Tech Crunch)

Paramount will raise the price for its cornerstone streaming plan within the next two years after hiking the cost of Paramount+ with Showtime when it launched earlier this summer. (THR)

Snapchat announced a series of new safeguards for its app aimed at better protecting teen users. (Tech Crunch)

Serie A is considering launching a DTC streaming platform as distributor bids come in below the league’s target. (World Soccer Talk)

A dispute between Charter Communications and Disney led to ESPN channels being blacked out briefly for Spectrum cable subscribers. (USA Today)

Max will make live sports free for a limited time later this year. (The Verge)

Spotify is testing making lyrics a Premium-only feature in a bid to get more paying subscribers. (The Verge)

Meta plans to remove the News tab in Facebook’s bookmarks section in the UK, France and Germany. (The Verge)

As part of its new strategy focusing on revenue growth and profitability, Disney+ removed local Turkish content from its catalogue in Turkey. (Ampere Analysis)

YouTube is adding a new “Playables” section on the site that will include games that can be played on both the desktop website and mobile devices. (The Verge)

Universal Music and Deezer have made an arrangement they expect will lift payouts to artists by 10%. (Financial Times)

Hot wallet MetaMask now allows crypto cash-out to PayPal and banks, allowing users to convert ETH to USD. (Tech Crunch)

Anthropic launched a paid version of its Claude chatbot in the US and UK priced at $20 (or £18) per month. (The Verge)

Slack is launching a built-in AI tool that can do things like summarize threads, recap channel highlights and search for answers within messages. (The Verge)

Google will require disclaimers for AI-generated political ads starting in November. (The Verge)

eBay's new AI-driven tool uses images uploaded by sellers to fill in other information about products. (The Verge)

Tituss Burgess will return to Broadway for a stint in "Moulin Rouge! The Musical," playing the role of club owner Harold Zidler. (Deadline)

NYC Airbnb listings have dropped dramatically following a new rule requiring short-term rental hosts to register with the city in order to get paid through sites like Airbnb. (Gothamist)

Six Flags will open several new rides across a dozen parks, five of them in partnership with Warner Bros. Discovery and DC. (The LCN)

Over 70K Burning Man festival-goers were stranded in Nevada's Black Rock Desert following rare rain storms. (Axios)

Julian Casablancas+The Voidz announced a New York residency for three nights at the Murmrr in October. (Dork)

Bradley Cooper's "Maestro" will close AFI Fest this October following its successful premiere at the Venice International Film Festival. (Collider)

Jessica Lange, Jim Parsons and Celia Keenan-Bolger will star in “Mother Play,” a new Broadway show by playwright Paula Vogel. (Variety)